Working on products and projects feels like solving design sudokus, with many issues to fit in. Functionality, economics, poetry, sustainability, aesthetics, efficiency, psychology, technology, anthropology are just some.
Of course we worry about our future environment, but we are also used to a certain luxury. We like to do good, but don't want to be bothered by it every moment of the day. Good Ecological things don't have to look eco, on the contrary to be really durable they have to do their job well for a long time and they can radiate luxury. From the early start Ineke Hans enjoyed puzzling to use materials as efficient as possible (flat sheet projects like Eat Your Heart out, Laser Chair, Double Dutch Aprons, Credit Card Cutlery) and worked with recycled materials and sustainable techniques (LED, the 'ordinairy furniture' collection, organic resins, recycled pet, Nabasco) and with cradle to cradle visions (Ahrend, Offecct).